Where design meets craftsmanship.
We create high-end outdoor collections for those who believe that outside deserves as much thought, beauty and quality as inside. Functional. Aesthetic. Built to last.
Erik Knops
Co-founder & Creative DirectorBackground
Erik has spent years proving what an outdoor space can truly be. As the founder of Knops, he built a reputation in high-end garden architecture — projects where aesthetics, craftsmanship and experience come together in perfect balance.
Vision
But he always saw more. More potential. More possibilities. More value waiting to be unlocked in the outdoor world.
Foundation
That conviction — that outdoor spaces deserve the same level of design thinking as the finest interiors — is the foundation of Knops Innovations.
Outdoor spaces deserve the same intentionality as the finest interiors. We do not furnish gardens — we design them.— Erik Knops, Co-founder
Ruud Willemsen
Co-founderBackground
Ruud brings over two decades of experience in the commercial and software industry — a world built on innovation, scalability and the relentless pursuit of smarter solutions. He knows how to spot opportunity where others see complexity, and how to turn ideas into reality.
What he brings
Innovative by nature, solution-oriented by instinct, and a natural connector of people and ideas — Ruud bridges the gap between creative vision and commercial execution. Where Erik leads with design, Ruud leads with direction.
How it started
Eight years ago, Ruud commissioned Erik to design his garden. What started as a client-designer relationship quickly grew into something more — side by side, they built the garden together. When Ruud moved to a new home, Erik was the first call he made. Over the years, the conversations shifted from gardens to ideas, from ideas to opportunities, and from opportunities to a shared ambition. A friendship became a partnership. And Knops Innovations was born.
Outdoor deserves more.
The gap between interior design and outdoor design is vast. We are here to close it.
What we observed
Look at what has happened indoors over the past decades — interior architects developing their own product lines, brands that seamlessly merge function and beauty, collections that define a space as much as the architecture around it.
That world outside? Largely untouched.
What we know
At Knops, we have always known what outdoor spaces can be. What they should be. Years of hands-on experience gave us a precise understanding of what clients are looking for, what the market demands, and where the gap lies.
Why now
Knops Innovations is more than a market opportunity. It is something the designers within Knops genuinely need — working from a concept from the ground up, continuously shaping and refining something new. It keeps the thinking sharp, the passion alive and the creative instinct growing.
The next step
Not garden architecture — but a dedicated outdoor collection. Products designed with the same attention to detail as the gardens we build, built to fundamentally elevate the outdoor experience.
Born from practice. Built for it.
Knops Innovations is not a design studio imagining what might work outdoors. We come from the field. We understand how a client thinks, how a contractor works, and what a space needs to truly come together.
Practical knowledge
That translates into products that are not only beautiful — they are right. Products that add lasting value to an outdoor space, today and ten years from now.
Our debut collection
In partnership with CooXs, we launched our debut outdoor kitchen line — starting by designing something that fits seamlessly into how CooXs works today, respecting their craft, their process and their standards.
We challenged them
By developing a concept CooXs themselves hadn't yet seen a demand for, we opened a direction neither of us had fully explored. The result is a product that feels both inevitable and new.
"Working with Knops Innovations changed the way we look at our own product range. They didn't just design something for us, they showed us something we didn't know we were missing. That's rare."
Gerard Jansen — Founder, CooXs
Building the future of outdoor living. Together.
We are always looking for like-minded partners — manufacturers, architects and clients who share our belief that the outdoor world deserves better.